Author Topic: Your First Game Convention as an Exhibitor  (Read 1462 times)

0 Members and 1 Guest are viewing this topic.

Offline bayonetbrant

  • Chief Arrogance Mitigator
  • Musketeer
  • *****
  • Posts: 37049
  • Loitering With Intent
Your First Game Convention as an Exhibitor
« on: February 25, 2012, 11:49:04 AM »
http://grognews.blogspot.com/2012/02/battle-lab-your-first-convention.html

Quote
Conventions can be a great way to get your game in front of your audience. The high concentration of gamers and the foot traffic in the exhibit hall make for a target-rich environment for a new company. If you're looking to spread the word about yourself, setting up shop at a convention is a great way to do it.
The first question you really need to ask is “Why are we going to the convention?” Are you focusing on selling product? Building some buzz around your company? Trying to meet people and show off your game for another company to pick you up? If you don’t go into the show with a solid definition of success, you won’t have much of a measuring stick to gauge your overall investment in time and effort.
One of your next decisions needs to be "which convention?" Staying close to home, or with a friend, can cut down the overall cost. If a local convention is not an option, then try to shoot for a convention whose major events are closest to your core products. GenCon is a heavy RPG show; Origins is a role-playing and board-gaming mix, with some card events for good measure. There are many smaller, local cons as well, and they are often willing to offer booth space to a company at a low rate.
Get your deposits in as soon as possible. The difference in cost can be dramatic. As an example, at Origins 2006, a booth cost $555 if paid by January 10, but went up to $671 if paid at the end of March. For a new company, the $120 difference might make or break your first show.

read the rest at the link
The key to surviving this site is to not say something which ends up as someone's tag line - Steelgrave

"their citizens (all of them counted as such) glorified their mythology of 'rights'...and lost track of their duties. No nation, so constituted, can endure." Robert Heinlein, Starship Troopers


Offline besilarius

  • Landsknecht
  • *******
  • Posts: 5054
  • ringmaster at circus amateur night
Re: Your First Game Convention as an Exhibitor
« Reply #1 on: March 11, 2012, 06:18:58 PM »
Gods, isn't inflation a bitch.
Somewhere I may still have the preregistration forms from GAMA for some of the Origins held in the Baltimore area in the mid -1980s.  My memory could be failing me, but I would swear that a booth was no more than $120.
“Most gods throw dice, but Fate plays chess, and you don’t find out until too late that he’s been playing with two queens all along”.  Terry Pratchett.

During filming of Airplane, Leslie Nielsen used a whoopee cushion to keep the cast off-balance. Hays said that Nielsen "played that thing like a maestro"

Tallulah Bankhead: "I'll come and make love to you at five o'clock. If I'm late, start without me."

"When all other trusts fail, turn to Flashman." — Abraham Lincoln.

"I have enjoyed very warm relations with my two husbands."
"With your eyes closed?"
"That helped."  Lauren Bacall

Master Chiefs are sneaky, dastardly, and snarky miscreants who thrive on the tears of Ensigns and belly dancers.   Admiral Gerry Bogan.